Why a Bhojpuri Song With Aamrapali Dubey Is Topping YouTube

A new Bhojpuri romantic number featuring Aamrapali Dubey is climbing YouTube's trending charts fast

Bhojpuri is one of YouTube India's biggest engines, with channels racking up billions of views

Star power, festive timing and an aggressive release calendar drive these viral spikes

Singer Raushan Rohi and Prabha Raj headline the vocals; Aamrapali anchors the on-screen draw

View counts on such videos can be inflated by playlist autoplay and heavy regional replay

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