Bollywood's Numerology Habit: Why Stars Quietly Tweak Their Names

Many Bollywood stars added or dropped a single letter on a numerologist's advice to hit a 'luckier' name number

Ajay Devgn dropped an 'a'; Riteish and Suniel added letters; Rajkummar gained a second 'm'

Ekta Kapoor and Rakesh Roshan built K-title empires after the letter seemed to bring hits

Indian practitioners mostly use Chaldean numerology, where letters score 1-8 and the total is reduced to a single digit

There's no proof it works — talent, timing and marketing do the heavy lifting, but the belief is sticky