India's AI Deepfake Labelling Rules: What Changed on Feb 20

Artificial Intelligence

AI-made audio/video now needs a clear, visible label — it's law from Feb 20, 2026.

The draft's 10% watermark rule was dropped for a flexible 'prominent and noticeable' standard.

When you upload, big platforms must ask if content is AI-made and verify your answer.

Court- or government-flagged illegal deepfakes must come down within 3 hours.

Lying on your AI declaration can mean takedown, account loss and police referral.

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