Table Profit: How Films Earn Before a Single Ticket Sells

Many films recover their full budget before release by pre-selling rights, called table profit.

The big four are satellite (TV), digital (OTT), music and overseas rights.

OTT pre-sales now often beat satellite as the single biggest non-theatrical cheque.

A bankable star can close these deals before a final cut even exists.

Table profit shifts risk to buyers, which is why a flop can still leave the producer in profit.

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