Chikiri Chikiri: Why Ram Charan & Rahman's Peddi Song Is Everywhere

Chikiri Chikiri is the full-video song from Peddi, Ram Charan's film with director Buchi Babu Sana.

AR Rahman scores it and Mohit Chauhan sings, a Rockstar-era pairing fans love.

Janhvi Kapoor stars opposite Ram Charan, marking her big Telugu launch.

The folk-pop hook and rustic visuals are driving the views, not a dance-number formula.

It builds anticipation for Peddi, positioned as a rooted sports-drama rather than a mass actioner.

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